Your coming-of-age comedy is not hardcore.
Your Lebron stack is not hardcore.
Your Parisian lifestyle blog is not hardcore.
Your dandy buffalo is not hardcore.
Your Italian eyewear is not hardcore.
Your novel French sockwear is not hardcore.
Your bath and racquet club is not hardcore.
Your hand powered espresso maker is not hardcore.
Your pasta-based thesis is not hardcore.
Your free adventure magazine is not hardcore.
Your PowerPoint salon is not hardcore.
Your young Croatian heart is not hardcore.
Your boutique atelier is not hardcore.
Your menswear for the modern gentleman is not hardcore.
Your folksy Chris Carrabba album is not hardcore.