Your toxin free coffee is not hardcore.
Your Fort Lauderdale coffee project is not hardcore.
Your Nordic-inspired Japanese coffee bar is not hardcore.
Your cold brew coffee project is not hardcore.
Your Canadian coffee company is not hardcore.
Your Hollywood CrossFit is not hardcore.
Your Canadian vintage goods shop is not hardcore.
Your cocktail and coffee bar is not hardcore.
Your exceptionally focused coffee experience is not hardcore.
Your small town coffee shop is not hardcore.
Your Mexican wine is not hardcore.
Your keystone collection is not hardcore.
Your p80 bass music is not hardcore.
Your corporate-run food blog is not hardcore.
Your coming-of-age comedy is not hardcore.